Man, it seems like it gets harder to start back up in January every year. I always go through this reevaluation phase of trying to figure out what I want my blog to be, if I need make changes, and if I even want to keep going. (I’m going into my 10th year!) I think that comes from all of the noise I see on Instagram (and Facebook and Pinterest and Twitter) and how everything looks and feels ands sounds the same. (It seems like I talk about this every new year.) Instead of feeling refreshed and inspired, I end up feeling bored, annoyed and indifferent.
I think this means two things for me: I need to personally stop scrolling so much. I want to concentrate on providing good posts and helpful tips and then put my phone down. Instagram told me the other day that I had spent one hour and 47 minutes on the app. Talk about feeling like I wasted my day! (I’m not looking at that stat anymore, but I am trying to do better.)
And second, I need to refocus on who my audience is when I’m writing. This means reminding myself that most of you are just looking for easy decorating ideas (the heart of my blog!) and ways to make your homes feel happier. Most of you aren’t concerned with algorithms or perfect lighting or maybe even the trendiest accessories. You don’t care if I attend a blogger conference or write a book or design a product line. (I have no plans to do any of those things this year, by the way.) I feel like I know you and want to keep my posts running with the “design simplified” theme that I love most.
While I work on putting together a few of my favorite things from 2018 (to be posted later this week), I’d love to hear your thoughts on blogs in general. There’s still a buzz that they’re going away and everything is moving to Instagram. (I personally hope not. How would I ramble like this on IG?) Are you still reading them as often? What would you like to see in the new year?
PS– A free download of that colorful art is available here.